Bright Computing has announced the launch of a tiered partner programme for value added reseller partners in Europe, Middle East, Africa and Asia Pacific.
The new tiered programme has been designed to build, recognise and reward loyalty amongst the Bright partner community. The program acknowledges the contribution that the Bright partner community makes to Bright’s business, and provides the tools to improve partner profitability while empowering end customers to build dynamic data centre infrastructures.
The program comprises three participation levels. Partners that invest more in their relationship with Bright will receive higher value benefits and resources across several categories:
- Premier partners who demonstrate significant achievements as a Bright reseller will be rewarded with a number of exclusive commercial, resource and marketing programme benefits.
- Advanced partners who have achieved success as a Bright reseller will be rewarded with a proportional number of programme benefits.
- All new partners join at the ‘Member’ tier; this introductory level to the Bright partner programme enables partners to get up to speed quickly and easily, rewarding them with a number of standard benefits.
Bill Wagner, CEO at Bright Computing, comments: “The new tiered partner programme is an exciting evolution for Bright and is a result of the importance we place on our resellers and the growing impact that the channel is having on business revenue contribution. We want to reward partners who demonstrate loyalty to Bright and I believe that this programme is designed to do exactly that.”
The tiered partner programme will be rolled out to the Americas later in 2017.