C4L signs stand sponsorship extension with AFC Bournemouth


Following a successful partnership over the past four years, locally based data centre and connectivity provider C4L has officially put pen to paper with the newly promoted Barclays Premier League club.

Starting with Connect with Care, an Internet safety scheme for children, the connectivity providers then expanded the partnership by creating in excess of 150ft of branding across the Cherries’ Main Stand, which houses all the corporate boxes, meeting rooms and Champions restaurant.

Simon Mewett, CEO of C4L, said, ‘We are delighted to continue our support of the club and are very proud of the substantial growth both C4L and AFC Bournemouth have seen since the start of our partnership. To see the club’s promotion success and the town’s supportive reaction to this shows that there is a shared “can do” culture across us all!’

AFC Bournemouth commercial director Rob Mitchell added, ‘It is fantastic to have C4L signed up as Main Stand sponsors for another five years. It has proved to be a hugely successful partnership both on and off the field over the past four seasons.’

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