Commencing in July this year at the Tour de France, Dimension Data will partner with ASO to revolutionise the viewing experience of billions of cycling fans across the globe. Both organisations said their common goal in the coming years is to deliver and share the best race information speedily and in real time with race commentators and the global viewing public.
‘We are privileged to partner with ASO to provide our technologies and skills to one of the oldest and most prestigious events on the global sporting calendar. We are proud to become the Official Technology Partner of ASO in the field of cycling,’ Dimension Data’s executive chairman, Jeremy Ord, said at the announcement.
Christian Prudhomme, Tour de France director, said, ‘Dimension Data’s purpose is to ‘Accelerate your Ambition’. Ours is to provide our cycling fans around the world with concise, reliable information on the Tour de France and all our other races by enhancing the content of our TV broadcast and our supporting digital platforms.’